Go-to-market in web3

Pyrs CarvolthMaggie Hsu

7.21.23

An overview of go-to-market strategies for web3 startups, from building a plan to cultivating great partnerships and reaching new audiences. In this talk Maggie Hsu and Pyrs Carvolth (a16z crypto go-to-market team) cover defining a target market, setting a price, crafting messaging, and using go-to-market tactics to not only launch your products but also improve them. They also cover how what changes when moving from web2 to web3.

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podcast: web3 with a16z

A show about building the next internet, from a16z crypto

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