Principles for web3 product design

Ben Scharfstein

Web3 has introduced an entirely new set of user experience challenges, from education and on-ramps to seed phrases and security, that pose challenges to mass adoption. In this talk Ben Scharfstein (Co-founder & CEO, Stelo) shares practical principles to help founders build simpler, more powerful web3 products – many of which he learned, while designing tools that aim to protect people from critical security pitfalls in the web3 user experience. 

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