# Finding users & building partnerships in web3

> Ryan Wyatt (former President of Polygon and Global Head of Gaming at YouTube) shares his journey down the rabbit hole: A lifelong gamer who developed a passion for the gaming community, shared gaming experiences, and eventually digital ownership and web3. This talk explores key learnings, principles...

- URL: https://a16zcrypto.com/posts/videos/finding-users-building-partnerships-in-web3
- Authors: [Ryan Wyatt](https://a16zcrypto.com/team/ryan-wyatt)
- Published: 2023-07-21
- Updated: 2025-01-29
- Focus areas: company building
- Tags: go-to-market, partnerships & sales, CSX 2023, founder stories, video
- Format: videos

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Ryan Wyatt (former President of Polygon and Global Head of Gaming at YouTube) shares his journey down the rabbit hole: A lifelong gamer who developed a passion for the gaming community, shared gaming experiences, and eventually digital ownership and web3. This talk explores key learnings, principles, and go-to-market strategies from Ryan’s decades-long career in the creator economy. 

[Embedded media](https://www.youtube.com/embed/O_219s6BFno?feature=oembed)

**More from:**

-   [Crypto Startup School ‘23](https://www.youtube.com/playlist?list=PLjQ9HCQMu_8ywq3VUso7i_-TOx6RKXQeQ)
-   [Crypto Startup School ‘20](https://www.youtube.com/playlist?list=PLjQ9HCQMu_8wCvA0s9yW2dXg1jkFlPs7Z)
-   Ryan: [https://twitter.com/Fwiz](https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa3R2SjR3Nmx5eEh4ZDA1TnU5Q0pMQnNyUU1Vd3xBQ3Jtc0tsa0dmN1BRV2hTSklaSzBkVFktVllKQUZqNHkxSHl0X2VIb1VKc2NqRS1hU2IycmFwSjNvOFo1eDVaZWZZaTkyUGZFd0lobVJnanNYazlJQTN5d0pxa0liSkM1eFhkRlF4RV90MlZFbkVPcVJObk9URQ&q=https%3A%2F%2Ftwitter.com%2FFwiz&v=O_219s6BFno)

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