# Building culture

> How Coinbase and Uniswap build culture, intentionally. In this talk, Daisy Linden (Sr. Director, Employee Experience and Benefits, Coinbase) and Kristen Kee (VP of People, Uniswap Labs) share their learnings on cultivating culture – from creating team rituals to resetting company values at scale – a...

- URL: https://a16zcrypto.com/posts/videos/building-culture
- Authors: [Kristen Kee](https://a16zcrypto.com/team/kristen-kee), [Daisy Linden](https://a16zcrypto.com/team/daisy-linden)
- Published: 2023-06-29
- Updated: 2025-01-29
- Focus areas: company building
- Tags: CSX 2023, people practices & HR, video
- Format: videos

---

How Coinbase and Uniswap build culture, intentionally. In this talk, Daisy Linden (Sr. Director, Employee Experience and Benefits, Coinbase) and Kristen Kee (VP of People, Uniswap Labs) share their learnings on cultivating culture – from creating team rituals to resetting company values at scale – at leading web3 companies.

[Embedded media](https://www.youtube.com/embed/ZjDACQu86Mk?feature=oembed)

**More from:**

-   [Crypto Startup School ‘23](https://www.youtube.com/playlist?list=PLjQ9HCQMu_8ywq3VUso7i_-TOx6RKXQeQ)
-   [Crypto Startup School ‘20](https://www.youtube.com/playlist?list=PLjQ9HCQMu_8wCvA0s9yW2dXg1jkFlPs7Z)

---

Source: [Building culture](https://a16zcrypto.com/posts/videos/building-culture) — a16z crypto. Full archive: https://a16zcrypto.com/posts